Many managers HTC jumped ship in the last three months. The latest is none other than the director of the Asia Taiwanese manufacturer, Lennard Hoornik.
HTC has been a wave of departures for three months. On Wednesday, The Verge said that Lennard Hoornik, the Asia director of the Taiwanese manufacturer, had to leave the ship. In three months, HTC has faced departures Rebecca Rowland, distribution marketing director, Eric Lin, product strategy, Kouji Kodera, product manager, John Starkweather, and digital marketing director Jason Gordon, VP Global Communications.
Some already resumed service. This is notably the case of Eric Lin and Rebecca Rowland, both parties at Microsoft. John Starweather officiates his side at At & T says the website.
It is of course not jump to conclusions. It is always difficult in the context of departure whether they are the result of a change of strategy or a real “flight leaders.” But this wave of departure leaves inevitably cast doubt in a rather delicate situation for the firm. HTC today just to maintain its status in a fierce competitive environment. He underwent several successive business failures. The last, the HTC First, first with the native wrapper Facebook Home smartphone would make a real flop. So much so that the price of the subscription smartphone with AT & T is a small Spent $ 99 month to 0.99 dollars. Worse, consider the operator simply no longer market the smartphone, announced last week the BGR site. The HTC One marketing, new flagship smartphone t he company has its known side a significant delay. Peter Chou, p CEO of the firm, has already officially recorded his departure in case of failure of its latest smartphone, says The Verge. HTC lost many market shares, out of the top five during the last quarter of 2012 to the Chinese and ZTE Huaweï reveal statistics from IDC. Three months earlier, it already accounted for more than 4% market share, against 6.5% a year earlier.
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