Tuesday, July 23, 2013

HTC: creation of a new research center in the United States - CommentCaMarche.net

HTC: creation of a new research center in the United States

HTC does not rely on the good reception HTC One . The Wall Street Journal has obtained an internal email written by Peter Chou to the attention of employees . It stipulates that research unit would be created in the United States . At its head, Mike Woodward , the current president of HTC America, which will be replaced by Jason Mackenzie . HTC is aware that the success of the HTC One is not enough.

The “best new smartphone,” according to the MWC 2013 show in Barcelona, ??received a good reception from the public. HTC could thus flow 1.5 million smartphones during the month of May . These promising results have, however, decreased rapidly in favor of Samsung Galaxy S4 , sold a few weeks later.
Exploit the developments made to One HTC, the Taiwanese company has followed the example Samsung and accept the mo del. While the HTC One Mini is announced for the month of September, a phablette HTC Max One could follow.

However, HTC is aware that this range can not, by itself, raise the firm. With results in decline since 2011, HTC sentence in a competitive market and slowed. To reassure investors and increase its stock sales, HTC focuses on development.
Indeed, The Wall Street Journal has obtained an internal email that says HTC will open a new center dedicated to new devices . Located in the U.S. local, Peter Chou , CEO of HTC, said in this document for employees, it will be led by Mike Woodward . Currently president of HTC North America, it will be replaced by Jason Mackenzie , which will combine with his job as head of global strategies. The objective set by Peter Chou develop new innovative products and strategies global distribution .

Peter Chou wants thus take advantage of new opportunities the success of HTC One and the best reputation, he did not fail to point out to employees, stating that 87% of young people have a positive image.

Photo Credit: HTC

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